Privacy Policy: How we use your data

 

Last updated: 12/06/2025

KS & AK Consulting is a trading name of KS & AK Management Ltd (Company No. 15089213). We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you interact with us online or offline.

1. Who We Are

KS & AK Management Ltd (“we”, “our”, or “us”) operates under the trading name KS & AK Consulting. Our registered office is in the United Kingdom, and we specialise in CRM and customer marketing consulting services.

2. Information We Collect

We may collect and process the following personal data:

  • Contact information (e.g. name, email address, phone number, job title, company)

  • Business information (e.g. company name, industry, CRM platform details)

  • Marketing preferences and communication history

  • Website usage data through cookies and analytics tools (e.g. IP address, browser type, pages visited)

We only collect information necessary for our services, communications, and improvements to our business.

3. How We Use Your Information

We use your data to:

  • Provide our CRM and customer marketing services

  • Respond to your enquiries or requests

  • Send marketing communications (only if you’ve opted in)

  • Personalise and improve your experience with us

  • Comply with legal obligations

We do not sell or rent your personal data to any third parties.

4. Legal Bases for Processing

We rely on the following legal grounds to collect and process your personal data:

  • Consent – when you have given us permission (e.g. signing up to our newsletter)

  • Contractual necessity – to perform a contract or take steps before entering into one

  • Legitimate interest – for marketing or business development in a way that respects your rights

  • Legal obligation – when we are required to comply with a law

5. How We Share Your Information

We may share your data with:

  • Our trusted freelancers and service providers who support project delivery

  • Technology platforms (e.g. CRM or ESP providers) we use to manage campaigns or client communications

  • Legal or regulatory authorities, if required

All third-party partners are required to treat your data securely and in accordance with the law.

6. International Transfers

If we transfer data outside the UK or EEA, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs).

7. Data Retention

We only keep your data for as long as necessary. Typically:

  • Enquiry or marketing data: retained for up to 2 years

  • Project or client data: retained for up to 7 years (in line with legal obligations)

You can ask us to delete your data at any time unless we are legally required to keep it.

8. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data

  • Correct inaccurate or incomplete data

  • Request deletion of your data

  • Object to or restrict processing

  • Withdraw consent at any time

  • Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise your rights, contact us at hello@ksakconsulting.com

9. Cookies

We use cookies and similar technologies to improve your experience on our website. You can manage your cookie preferences through your browser settings.

10. Changes to This Policy

We may update this policy from time to time. Any changes will be posted on this page with an updated revision date.

11. Contact Us

If you have any questions about this policy or how we handle your data, please contact:

KS & AK Consulting
Trading name of KS & AK Management Ltd
Company Registration: 15089213
Email: hello@ksak.co.uk